|
1st Year- The Core Edge |
|
|
Semester I |
Semester II |
|
Business Ethics and Professional
Values |
Business to Business
Marketing |
|
Business Communication |
Business Environment
|
|
Financial & Management
Accounting |
Consumer Behaviour |
|
Human
Resource Management |
Financial Management |
|
Information Technology-1 |
Information Technology-2 |
|
Legal
Environment |
International Marketing |
|
Management Process &Organizational
Behaviour |
Management Science |
|
Managerial Economics |
Marketing Research |
|
Marketing Management |
Rural Marketing
|
|
Operations Management |
Sales
and Distribution Management |
|
Quantitative Methods |
Services Marketing |
|
|
| |
|
|
2nd Year- The Specialist Edge |
|
|
Semester III |
Semester IV |
|
Advertising and Sales Promotion
Management |
Final
semester Project and
Presentation |
|
Customer Relationship Management |
Information Technology-4
|
|
Information Technology-3 |
1
Optional Subject-Minor
Specialisation |
|
Product Management |
|
|
Retail Marketing Management |
|
|
Strategic Management |
|
|
3
Optional Subjects-Minor Specialisation |
|
|
| |
|
Information
Technology:Compulsory |
Specialisations: Optional
|
|
IT-1: |
Office Automation Tools & Basic
Programming Languages |
|
Entrepreneurship |
|
Human
Resource Development |
|
IT-2: |
Application Service Provider |
|
Finance |
|
IT-3: |
e-Commerce Specialist |
|
Operations |
|
IT-4: |
Emerging Technologies |
|
IInternational Trade &
Business |
|
|
|
|
Hospitality | |
